Tracey Felicidade JonesTrace Brand Building
FOUNDER & CEO
Tracey is Trace Brand Building’s fearless leader and founder. She’s been around the FMCG and pharma block several times in her 20-years’ experience in sales and marketing. She held prestigious positions such as Customer Manager at Tiger Brands and Category Marketing Manager at Nestlé Professional before starting her agency. Ever the ambitious adventurer, Tracey has led Trace Brand Building to move to the US – to expand the business globally. She is also a keen cricket fan who loves socialising over a braai (BBQ) and music.