Trace Brand Building revamped Alastin’s Amazon A+ content and product thumbnails, transforming their digital presence into a high-end skincare destination. Our strategic design and content upgrades elevated Alastin’s presentation to match their top-tier product line.
What we did
Branding Collateral Development
Unified Visual Language
Created brand story
Enhanced product categorization
Credits
Tracey Felicidade Jones
Bruno Felicidade Jones
Zelna Forsyth
Heidi Hofmaenner
Alastin, known for advanced skincare solutions, had Amazon A+ content and product thumbnails that didn’t fully capture their brand’s essence. Their cutting-edge products needed a digital showcase that reflected their quality and innovation. Trace Brand Building stepped in to create this refined digital experience.
Challenges
Alastin’s original A+ content didn’t fully reflect their high-end status.
Product thumbnails lacked consistency and didn’t showcase product benefits.
Limited use of A+ content features to communicate brand story and product details.
Insufficient visual appeal to stand out in a competitive skincare market.
Solution
Trace Brand Building developed a tailored approach to uplift Alastin’s Amazon presence:
1. Redesigned A+ content layout for a more engaging and informative experience.
2. Created a unified visual theme across all product listings.
3. Developed new content sections highlighting Alastin’s unique technology and benefits.
4. Improved product thumbnails to enhance visual appeal and convey key information.
Implementation
Our creative team brought the new vision to life:
1. We restructured the A+ content, creating an eye-catching and informative layout.
2. Our creative team developed a consistent visual style for product thumbnails.
3. We added new A+ content sections showcasing Alastin’s proprietary formulations and clinical results.
4. Our team redesigned product thumbnails to highlight key benefits and create a cohesive brand look.
Results
The transformation brought significant improvements:
The new A+ content design now truly represents Alastin’s high-end brand character.
Enhanced visual storytelling effectively communicates the brand’s unique qualities.
Improved product thumbnails create a more refined and consistent shopping experience.
The cohesive design across A+ content and thumbnails leaves a lasting, upscale brand impression.
Conclusion
Through our work, Trace Brand Building helped Alastin create a standout presence on Amazon. We turned their basic A+ content and thumbnails into an inviting space that showcases their skincare expertise and innovation.
Want to elevate your brand on Amazon? Let Trace Brand Building transform your digital presence. Contact us and see your brand come alive online.
